Business Integration and Strategic Management

Managers must be able to conduct decision-making within an often complex, ambiguous, and evolving business landscape.

In this module, you will learn about strategic leadership, strategic decision-making, building competitive advantage, multifunctional management, and strategy.

This module is particularly well-suited for newly promoted senior managers.  

1. Understand and explain the basic concepts of strategy – competitive advantage, mission, vision, objectives, and core competencies.
2. Identify and appreciate the significance of the five-step strategic management process.
3. Explain the generic strategies of cost leadership and differentiation.
4. Analyze an organization using SWOT and analyze an industry using the five forces model.
5. Understand the significance of strategic groups.
6. Identify the various growth strategies available to firms.
7. Understand the importance of strategic leadership and identify the strategic leadership skills.
8. Explain the need for change and the role of strategic leadership in organizational change.
9. Develop an appreciation for the eight-stage change process.
10. Understand the distinction between internal and external customers.
11. Understand segmentation, targeting, and positioning concepts.
12. Understand the relationship between customer service and customer loyalty.
13. Identify the components of service quality and apply the elements of value to a given product or service.
14. Understand performance management and its role in organizational performance.
15. Understand balanced scorecard, strategy maps, and activity-based costing.
16. Develop an appreciation of the role of supply chains in organizational success.
17. Explain performance management from a system framework.
18. Understand the critical importance of continuous improvement in achieving and sustaining competitive advantage.
19. Explain the PDCA model for continuous improvement and understand problem solving methodologies.
20. Develop an appreciation for after action reviews in continuous improvement initiatives.
21. Understand today’s tools of six sigma, lean, and poka-yoke.
22. Understand and interpret the components of the value chain and explain the importance of value chain integration.
23. Understand integrated business planning and define the role of ERP in business integration.

The Leading Edge Learning® modules are created specifically for today’s learners who demand interaction and engagement with online learning opportunities. Sequential presentation of largely static content in page-after-page delivery is not the best delivery experience for adult learners.

This module can be used for both Higher Education and Business & Industry. For example:

Higher Education - Include the module in an undergraduate course on strategic management. As an education module within a graduate program that includes strategic management, or business management. As an academic leveling course for graduate students seeking an MBA, or other business management careers. 

Business, Industry, Nonprofits, & Agencies - For development of a business’ long-term success. For professional development of mid-career professionals. To help organizations build and maintain cohesion. Assist managers with setting objectives and implementing strategies. 

Pricing is based on number of learner hours and the annual expected quantities. Modules are sold individually and in course packs. Contact us to develop a customized solution that works for your specific requirements.

The quantity-based pricing of this module is as follows:

1-100 Learners per Year - $49 per Learner

101-500 Learners per Year - $44 per Learner

500+ Learners per Year - $39 per Learner